Chief Joel Miller, also more commonly known as Chief Miller, is a well-known fixture in the social media realm which caters to firefighters. He has many irons in the fire that keeps his days pretty full. He is an active duty Fire Chief in the great state of Louisiana, runs the largest fire Instagram page in the world, is a Fire Department social media consultant, and owns Chief Miller apparel where you can get can get some cool firefighter t-shirts, hats and other apparel.